ARTICLES BY THIS AUTHOR
05/24/2023
Kroger turns coolers into digital ad space with ‘smart screens’
The Kroger Co. is digitally engaging in-store shoppers as they make chilled product selections.
05/24/2023
eCampus.com seeks to fill online textbook rental space left by Amazon
An online retailer of textbooks and course materials that once provided inventory to Amazon is picking up where the e-tail giant left off.
05/24/2023
Save Mart to launch revamped websites with enhanced ad opportunities
The Save Mart Companies is upgrading e-commerce sites across its banners with new features for both shoppers and CPG brands.
05/23/2023
The top product category for Amazon third-party sellers is…
Independent sellers are increasing in importance to Amazon’s sales totals.
05/23/2023
Shipt revamps membership offering
Shipt is providing a new set of perks and a personalized dashboard to its subscribers.
05/23/2023
Google streamlines ad creation with AI
Retailers seeking to post ads on Google are getting a big boost from generative artificial intelligence (AI).
05/23/2023
Walmart adding creative partners to retail media network
Walmart is expanding the range of partners associated with its Walmart Connect closed-loop media business.
05/23/2023
Prada Group cloud-enables merchandising, customer engagement
Prada Group seeks to better understand both its planning processes and its customers.
05/23/2023
GNC introduces mobile wellness tracking
GNC is rolling out a new feature in its consumer app that rewards healthy behaviors.
05/23/2023
Simon expands reach of omnichannel stock search
Simon is building out its customer-facing search platform.